奥运代表队:Olympic team
代表队指的是参加个人或团体项目的一个队的运动员。在个人项目代表队当中还可包含如参加田径或游泳接力赛、自行车计时赛的代表队;团体项目包括足球、曲棍球等。
Olympic Team
Specifically refers to athletes who are members of a team in individual or team sports. Examples of teams in individual sports include relay ‘teams’ in athletics and swimming, time trial teams in cycling, etc. Examples of team sports include football, hockey, etc.
奥运会形象:Olympic Image
奥运会形象是奥运会的精髓,也是全世界人民共同的思想和情感。奥运会形象源自视觉的,或文字的,抑或图文并茂的要素(如一个字、一个标志、一种符号、一种设计、一条术语或是所有这些的结合体),播散着奥运会和奥运健将们的风采与形象,承载着他们的殷切期望和遐想,是奥运会的核心品牌或信息。
Olympic Image
The core essence of the Olympic Games as it is found in the thoughts and emotions of people around the world. The core brand or message of the Olympic Games, stemming from elements that are either visual or verbal or both (e.g., a word, a mark, a symbol, a design, a term, or a combination of these) that communicate the identity and the image of the Olympic Games and the Olympic athletes, and that convey a set of expectations of and associations with the Olympic Games and the Olympic athletes.
奥运景观:look of the Games
奥运会景观系指在所有的奥运会场馆、地点实行统一的标识、装饰和路标系统。这方面的工作主要包含设计、项目管理、制作和安装。必须分清奥运会形象与景观之间的区别。形象是指决定整个设计构想的全部设计、构图以及艺术性方面的问题。景观是指用直观的方式来表达这种设计构想,并计划和制作奥运会期间的景观所需的所有的物资材料。奥运会景观包括应用于条幅标语和高层建筑物上的背景图案等,这是为了在奥运会主办城市的奥运场馆和公共场所提供统一的设计图案和形象标志。奥运会组委会可以建立一个职能部门办理奥运会景观方面的事务。
Look of the Games
Look of the Games relates to the implementation of an integrated identification, decorations and way finding signage programme for all Games locations and venues. Its activities mainly involve design, project management, production and installation. The difference between Image and Look of the Games must be noted. Image is responsible
奥运标志-Olympic Symbol
奥林匹克标志是指用单独使用的单色或多种颜色的奥林匹克五环。这一五环套接的图案标志经国际奥委会商标注册,属国际奥委会财产,象征着奥林匹克运动和奥运会。正式的图样设计现存放在国际奥委会总部。奥林匹克标志代表五大洲的团结和来自世界各地的运动员在奥运会上的相聚。奥林匹克标志的所有权属国际奥委会专有。
Olympic Symbol
The five Olympic rings used alone, in one or in several colours. The emblem of five interlocking rings that represents the Olympic Movement and the Olympic Games, which is the trademarked property of the IOC. The official design as deposited at the IOC headquarters. The Olympic symbol represents the union of the five continents and the meeting of athletes from throughout the world at the Olympic Games. All rights to the Olympic symbol belong exclusively to the IOC.