雅思考试大作文范文:广告与媒体的问题

2022-06-07 04:22:22

  雅思写作的提高不仅需要自己勤加练习,还要多读多看,下面是

  雅思大作文题目:广告与媒体的问题

  雅思大作文范文:

  Television screens, newspapers, buses, andalmost all city streets are flooded by all kinds ofadvertisements. This has both advantages anddisadvantages to consumers who are unavoidablyinfluenced, though the degrees vary from person to person.

  Because of the advertisements placed by many competing companies, consumers are ableto learn about certain new products rapidly. If a product happens to be what some consumersneed, they might be attracted to make a purchase and have trial use. If it turns out to bereally good, people would set about recommending it to friends and the sales of this product willgo up very quickly. So, we see this is a win-win situation both to consumers and manufacturersand we also see that consumers are not just influenced profoundly all at once. It takes time forthem to establish faith in the advertised products.

  In most cases, the advertised products are good and worth buying. But there are alsocases where the effects or functions of a certain product are much exaggerated and it willdefinitely fool some people when they are attracted all at once and go to buy it. Since a productcan only win the market through its quality and its long established fame, there’s everyreason to believe that those fake or much exaggerated products will eventually lose theirmarket shares and die out. Thus, we see that the market is selective and consumers aresensible in the long term.

  In developed countries, there are strict censorship and supervising systems regardingadvertising. If the advertisement put up by a company fails to honor the advertised effects, itwould be termed as fraud, thus violating the law which could lead to really serious result. Inmost cases, the manufacturing company would be fined so heavily that it would be difficult for itto survive any longer.

  From the foregoing discussion, we can see that advertisements influence consumers bothfavorably and unfavorably and the degrees of this influence differ from person to person. Toprotect consumers, governments can follow the practice of developed countries by enforcingreally strict censorship and supervising laws in regard to advertising as a whole.

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